The Most Overlooked Growth Hack: Culture Design

Company culture is the secret sauce of many successful companies from startup to scaleup and beyond. “Culture hacking” is a rigorous way to transform your culture to get the best out of your people, fast.

Before growth comes culture

Your culture is your core product and your most powerful brand identity

Your employees are your most important customers

The culture canvas is your starting point for change

The Culture Canvas. © Martin Slaney 2019.

1. Analyse

2. Ideate

3. Prioritise

4. Test

Successful culture change is like starting a movement

Above all, successful culture change needs transparency

About the author: Martin Slaney

Founding member of the Openwage team. Fintech venture builder, company culture consultant and product obsessive.

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